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How to handle a merch stockout

Hot-fix playbook for when your popular SKU is sold out 48 hours before a launch — bridge units, substitutions, communications.

Overview

Stockouts cost campaigns. A pre-built playbook covers: triage (who needs what when), bridge production via DTF/UV 1-piece, substitute SKU policy, stakeholder comms in <2h, post-mortem with par-level recalibration.

Process

Run book: 1) check uncommitted stock across warehouses, 2) cut a rush DTF batch for top-priority recipients, 3) offer secondary SKU at discount or upgrade, 4) status-page comms to internal stakeholders, 5) update par-level model.

Pricing — Portugal

EUR pricing excluding VAT. Standard lead 5-8 working days, rush production +35% delivers in 3-5 days. Production hub serves the whole country. IVA 23%, e-invoices via Portal das Finanças (AT). Lisbon hub.

FAQ

What is the minimum order?

No fixed minimum — for screen and embroidery economies start at 50+ units; DTF and UV print from 1 unit.

How long is production?

Standard 5-8 working days, rush +35% delivers in 3-5 days.

What payment terms?

50/50 for new clients, net-30 from order 4, net-60 for enterprise with credit insurance.

Do you sign NDA?

Yes — mutual NDA is standard for product launches, M&A and confidential campaigns.

Can you ship abroad?

Yes — we ship within the EU and to the UK, US, GCC and CIS via tracked carriers.

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