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How to write a merch RFP — in detail — Portugal

A Portugal 2026 playbook on how to write a merch rfp — in detail. Section-by-section guide to a procurement-grade merch RFP — scope, spec, MOQ, lead time, tax, KPIs, exit clauses.

What this guide covers

This is a Portugal-grounded operational playbook on how to write a merch rfp — in detail. It is built around live Lisbon fulfilment data, real procurement timelines, and the practical realities of IVA 23% via Portal das Finanças (AT).

Use it as a checklist for an internal owner or as a hand-off doc for an external partner. The five-step structure below maps to the typical 6–8 week timeline observed across Portugal client programs in 2026 — including RFP sections, evaluation grid and tax/IP clauses.

The five-step procedure

Step 1 — Scope: confirm the population in scope, the geographic spread within Portugal, the budget envelope and the IVA 23% treatment via Portal das Finanças (AT). Step 2 — Spec: lock blanks, decoration method, MOQ, lead time and the audit hooks required by RFP sections, evaluation grid and tax/IP clauses. Step 3 — Approvals: strike-off, internal sign-off, legal/finance review. Step 4 — Produce: kitting in Lisbon, QC, invoice IVA 23% consolidated. Step 5 — Deliver: tracked to individual recipients, NPS pulse at day 14.

Most of the risk concentrates in steps 2 and 3 — under-spec'd blanks, missed strike-off windows or unclear IVA 23% treatment account for ~70% of overruns we see across Portugal programs. The how to write a merch rfp — in detail workflow is no exception.

Portugal-specific budget and timing notes

Total program cost in Portugal typically lands at €28–€80 per recipient depending on tier, including IVA 23%, blanks, decoration, kitting in Lisbon and last-mile delivery. Add a 6–9% contingency for FX (where blanks are sourced ex-EU) and 3% for tax/Portal das Finanças (AT) corrections. Plan the full cycle as 6–8 working weeks from kick-off to last-mile.

FAQ

Does this work for offices outside Lisbon?

Yes — we ship across Portugal with consolidated IVA 23% invoicing through Portal das Finanças (AT).

What is the minimum spend?

Most programs of this type start at €5,000 net for meaningful unit economics.

How does IVA 23% work cross-border?

For EU B2B clients, reverse charge applies; for Portugal domestic clients, IVA 23% is charged and recoverable via Portal das Finanças (AT).

Can we run this twice a year?

Yes — repeat cohorts in Portugal typically gain 8–14% efficiency in cycle 2 thanks to retained blanks and approved artwork.

Who owns the artwork?

You — full IP transfer is standard on every Portugal program; we retain rights only for case-study use with your written consent.

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